Blue Rock Partners

The Park at Vineridge in Altamonte Springs is representative of nearly 4,000 units owned and managed by Tampa-based Blue Rock Partners LLC.

TAMPA - While the collapsed single-family housing market continues to spread its pain indiscriminately across the rental apartment sector, one local operator said his company is relying on excellence in property management and customer service to stay ahead of the game.

Randy Ferreira, CPM, a principal partner in Blue Rock Partners LLC, said his company has been able to keep occupancy in most of its properties in the low-90% range. But he’ll admit it hasn’t been easy to keep the portfolio of nearly 4,000 units performing.

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